Wednesday 22 October 2014

German tracht is a multifaceted phenomenon that has evolved through centuries of subsequent refinements and dedicated passion on the part of the wearers. The Germans have beautifully carried forward their costume culture and they still boast of it in the liveliest spirit. They have adored their traditional dresses as cherished icons and jewels of their culture customs. Although the trend of modern formal outfits have had a major impact in the German societies, yet the passion and yearning for authentic tracht has not declined. This is manifested in the heavy occasional buying of Oktoberfest dirndl and men’s costumes. None of the German could think of without his personal set of authentic German attire. While the social status parameters and regional distinctions that used to guide the differentiated German tracht has faded into the oblivion, the liveliness and fervor still rules high among the Germans and are acting as the guiding forces for the development of new markets for German costumes!
 Oktoberfest Dirndl

The components of tradition have transformed much to icons of style and are finding global active buyers. Active in the sense that aggressive marketing is not required for selling tracht components like the iconic German hats and allied feather decorations and gamsbart!

 German Hats

Same is the case with German aprons which constitute the integral part of authentic dirndls but are otherwise being marketed as single stylish components! With such innovative marketing, the lively icons of German tracht are emerging successful as demanded products around the world. The use of internet and global exhibitions has served before the world a taste of German costume culture in an easy manner and people are making their choices!

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